Still remember the pleasures from your childhood? What makes you happy? An ice cream cone or a simple toy? When I was a child, I have a dream to become a toy maker to produce the unique toys and share them with my friends. Fuel Games, a social game developer, has made my toy maker dream come true and brought a toy store to life on Facebook. Similar to Playdom’s Market Street, Toy Factory is a new store management game based on the theme of toys for kids.
In Toy Factory, you run your very own toy store. The graphics features a retro style which easily reminds me of those old time and simple toys which brought great happiness at that time. Toy Factory has two main parts coexisting with each other: toy workshop and storefront.
Different from the order delivery in Market Street, you need to manufacture your toy products in the workshop by your own. At first, place a toy machine in your workshop. Then, you are able to select the toy you want to make from the blueprints. Actually, the blueprints is a category list where displays a variety of toys, ranging from plush toys to electronic games. From the blueprints, you have an idea about the toy type, making cost, production quantity, spending time, and total earnings.
Unlike the several production steps in other restaurant management games such as Sweet World, you’re done with just one convenient click. After the toy is complete, you can collect both toys and EXP from the machine. The toy making is very important because it is the only way to gather EXP in the game. Of course, more valuable toys are created with a higher level.
It is your time to manage the toy business in the storefront. Your unique toy store fits for a great name like Wonder Emporium. In 
order to sell your toys to your guests, you need to choose different shelves which have different capacity to display the toys rather than just sell them at a time. The same as sales mode in Market Street, you are allowed to put only one type of toys on one shelf. In fact, it is regarding the sale with some retail skills. A well-managed store has various types of toys for kids. If you choose those shelves with small capacity, you can change the toy categories frequently. If you select those shelves with large capacity, you won’t be worried about the stock. Always keeping your shelves full, you will be given a high store rating, which attracts more kids to shop in your toy store.
Both your toy workshop and storefront can be customized and personalized with a variety of decoration from the item shop. According to your own preference, you can change your plain toy store into an attractive virtual toy world by using different décor of tiles, walls, doors, toy items and more. All the decorations in the store have an effect on increasing the store rating as well. Since the decorations are not cheap in the game, you have to keep up the good work.
By visiting your friends’ toy stores and learn their toy inventor tips every day, you earn extra R&D points used to unlock new toy blueprints. At the same time, you are allowed to have a look at other’s store details. Also, Toy Factory provides the top 50 leaderboards. Entering their stores, you can view their toy kingdoms full of children’s taste and enjoy the simple pleasures.
All in all, Toy Factory is an interesting management simulation game with the ability to create toys as well as manage your business. You are in charge of your own toy world and bring happiness to kids. Let the childhood get back again as a treasure adventure.
